The largest Polish retail chain specializing in products for children is set to open its newest store in Garwolin.
Starting November 21, customers can visit the new SMYK store located in the recently launched Aura Park shopping center in Garwolin, Mazowieckie Voivodeship. The store will offer a wide selection of high-quality clothing, footwear, toys, accessories, and many other products for children aged 0-14 years. The opening of this new store highlights SMYK's dynamic growth and its mission to meet the needs of parents and children by offering a variety of products "under one roof." The store's assortment includes exclusive brands such as COOL CLUB clothing and footwear, as well as SMIKI toys and baby accessories. Additionally, SMYK customers can choose from toys and children's items by world-renowned brands like Lego, Mattel, and Hasbro.
Opening our 250th store is a tremendous achievement and a testament to the fact that parents in Poland value our products. We are proud to continue expanding our network and introducing innovative solutions for children and their parents. Our goal is to provide parents with a one-stop shop for high-quality essentials for children of all ages, from infants to teenagers. We are committed to being close to our customers, whether in large cities or smaller towns, which is why we are thrilled to open this milestone store in Garwolin”
– said Michał Grom, CEO of SMYK Holding S.A.
To celebrate the opening of the new store, SMYK has prepared a range of surprises for its customers. From November 21 to 23, 2024, children can enjoy glitter tattoo stations, face painting, a sensory play zone for toddlers, and an animation area featuring colorful button decorating and the creation of festive wreaths.
During the opening weekend, customers shopping at the Garwolin store will receive 4x more puzzle pieces in the SMYK & Friends loyalty program. Loyalty cardholders can also enjoy a 25% discount on the second, cheaper product, applicable to clothing, footwear, and toys. This promotion excludes LEGO products and cannot be combined with other discounts.
The 250th SMYK store is located in the new Aura Park shopping center at Trakt Lwowski Street, near the intersection of the S17 Lublin-Warsaw road and Tadeusz Kościuszko Street.
SMYK is an iconic brand offering a wide range of products for children. Its retail network includes 250 stores in Poland, the online store smyk.com, and standalone stores in Romania and Ukraine. Products from SMYK's own brands, COOL CLUB and SMIKI, are also available through partner retailers in over 20 countries across Europe and Asia.