Find them at SMYK
The pre-Christmas time is filled with excitement, anticipating those few special days of the year.
An integral part of it is the presents. SMYK has many proposals on how to fulfill children's dreams while giving them something more. Thoughtfully chosen gifts open the door to various worlds for a child – they can play different roles, acquire new skills, and discover their talents.
Building blocks are a journey into the land of creativity, musical toys are the first steps into the world of music, and adorable plush toys often ensure peaceful dreams for little ones. Play is the most important developmental activity for children, and with the right toys, we can make sure it brings both happiness and well-spent, creative time.
The "Gifts Full of Dreams" campaign includes a TV commercial and several digital video ads showcasing SMYK's comprehensive offering for this year's holidays. Among them are gifts that fulfill the dreams of toddlers, preschoolers, and older children. It's also a review of brands beloved by children – starting with exclusive-to-SMYK SMIKI toys, through the iconic LEGO, the ever-popular Squishmallows, Barbie, Rainbow High, Hot Wheels, to wooden toys from Hape, and the teenage-favorite Nerf. This year's campaign introduces many innovative toys – like the foldable, silicone piano from SMIKI, the multifunctional SMIKI robot, or the interactive Little Live Pets sheep. Collectible toys like Pokemon or Zuru Snackles continue to enjoy unwavering popularity.
The holiday season also emphasizes the festive mood in clothing. In the COOL CLUB collection, you'll find both stylish elegance and casual holiday stylings, and even pajamas with characteristic motifs. Deep reds, bottle green, navy, white, and ecru form the color base of the COOL CLUB holiday collection. We wait all year for holiday motifs on clothes!These special weeks of preparation and the holidays themselves will be brightened by patterns of Christmas trees, Santas, sweet gingerbread cookies, candy canes, and other charming, sometimes playful decorations.
A wide selection of dresses – from airy tulle, shiny velvet to trendy sequins – and skirts, pants, and charming blouses will be appreciated by girls. For boys, we also offer a wide range of shirts with holiday motifs and matching accessories.
We wait all year for this special, holiday-New Year time. Together, we can make the holiday magic happen!